North Belfast Hub is a hyperlocal platform designed to spotlight and support the vibrant community of North Belfast. In collaboration with Level44, the platform evolved from a simple directory into a dynamic resource hub for locals and small businesses. Our work included a comprehensive digital strategy, visual identity development, UX consultancy, and content planning. The goal was to create an inclusive, engaging, and trustworthy platform that connects residents with businesses, events, and local news. Positioning the Hub as an essential tool for community connection and economic growth.