About the project
Orbyt is a brand studio for private aesthetic clinics. The proposition is unusual: it combines brand design with AI visibility management, so when patients ask ChatGPT, Claude, Gemini or Perplexity for clinic recommendations, the right names come up. The studio designed Orbyt's positioning, identity, website and go-to-market messaging. All built around a single observation that no other studio in the category was acting on yet.
