For brands designed to be seen.
Belfast brand studio working with founders and teams across the UK and Ireland. Brand, web and UX, done properly.
Selected work,
front and centre.
Aesthetics & Clinical
Orbyt × Level44
Orbyt is a brand studio for private aesthetic clinics. Th…
A small studio that takes the work seriously.
Level44 is built around a simple idea: the work has to do its job. Win the customer. Earn the press. Hold up to scrutiny. Get noticed by the platforms that decide what gets recommended.
We work across brand, web and UX. Most projects combine two of the three. Every project gets the same standard, whether it’s a complete identity rebuild or a focused product audit.
More about usThree offerings. No filler.
Brand, web and UX. Only those, on purpose. Most projects combine two of the three, which is where the studio earns its keep.
Brand
Identity systems and visual languages built to last.
- Strategy
- Positioning
- Identity design
- Guidelines
- Illustration
Web
Considered, fast websites that perform.
- Custom design and development
- E-commerce
- Headless builds
- Conversion
- Support
UX
Research and consultancy for products that earn loyalty.
- Audits
- User research
- Journey mapping
- Information architecture
- Prototyping
Case Studies
Selected projects
Our projects show how design makes a difference: sharper branding, cleaner websites, better user experiences. Explore the work that helped clients grow, scale, and stand out.
Discover all projects
Capara Travel
Capara Travel came to Level44 with a clear vision: a tailor-made travel service built on personal expertise, ethical tourism, and a refusal to follow the well-worn path of the corporate travel industry. We led the project end-to-end, developing the full brand identity, naming,…
Orbyt
Orbyt is a brand studio for private aesthetic clinics. The proposition is unusual: it combines brand design with AI visibility management, so when patients ask ChatGPT, Claude, Gemini or Perplexity for clinic recommendations, the right names come up. The studio designed Orbyt'…
Linksii
Linksii is an AI search analytics platform. It tracks how brands appear across ChatGPT, Claude, Gemini and Perplexity - when they're mentioned, how they're described, and where they rank against competitors. The studio designed the brand, the website, the positioning and the r…
How the work gets done.
Four stages. No surprises. We agree the shape in week one and check in weekly so you always know where things stand.
Discover
Get a real read on the business, the audience, the goal, together.
Define
Translate the brief into strategy and creative direction.
Design
Focused exploration, weekly check-ins, refinement.
Deliver
Launch, train, support, and iterate.
Our work speaks loudest through the results it creates. Here’s what clients say.
“Working with Level44 was an absolute game-changer for my consultancy, Nourish. Their team not only met but exceeded my expectations at every turn. Their creativity, dedication, and attention to detail truly set them apart. Thanks to their expertise, our brand now shines brighter than ever before. I couldn't be happier with the results!”
Nourish
Business Consultancy
Before you start, here are some of the things most clients want to know.
Most engagements run 4-6 weeks. Brand systems can be 6-8. Deeper product builds run longer. We agree the scope and shape in week one so you always know what to expect.
Notes on branding, design, and the websites that actually perform.
All insights- AI visibility5 min read
Brand strategy in the age of answer engines
AEO is being sold as a technical SEO problem. It isn't. What AI cites is shaped first by who you are as a brand. Tactical fixes don't help a business that hasn't sorted its positioning.
Read article - Brand strategy5 min read
Why brand systems need to scale for the people, the press, and the platforms
A brand used to need one audience and one channel. Now it needs three: customers who recognise it, press who can quote it, and AI platforms that can cite it. Here's what each one actually wants.
Read article - AI visibility5 min read
The 71% problem: why your brand vanishes from problem-led searches
Most content strategy is built around category queries because that's how SEO has always worked. AI search rewards problem queries, and that's where roughly 71% of brands disappear. Here's how to f…
Read article
Tell us about the project.
If you’re rebuilding a brand, launching a product, or trying to figure out why nobody can describe what you do, we should talk. Honest advice, clear plan, no pitch.